During the last full week of each September, National Nanny Recognition Week (NNRW) shines a spotlight on the incredible caregivers who nurture, guide, and support families every day. It’s a well-deserved celebration. And yet, as anyone who has welcomed a nanny into their home knows, one week hardly feels like enough.

Nannies play a vital role not just in the lives of children, but in the lives of parents and families, too. They bring stability, joy, and peace of mind. And while National Nanny Recognition Week is a great excuse to shower our nannies with love, that level of impact deserves more than a week of gratitude; it deserves year-round recognition.

1) Nannies Are More Than “Help”

At their core, nannies are collaborators in raising children. They juggle schedules, foster creativity, handle tough transitions, and act as trusted guides during some of the most formative years of a child’s life. They also play the role of nurse, chef, educator, cheerleader, playmate…the list goes on and on.

It’s easy to underestimate just how much that consistency matters until you step back and realize: your nanny isn’t just an employee, they’re an essential part of your family’s village.

2) Recognition Builds Retention

Love your nanny? Let them know! In a competitive job market, top-tier nannies have options. Families who go above and beyond to show appreciation are far more likely to retain their cherished caregivers long-term. That’s not just good for morale—it’s good for children, who thrive on stability and lasting bonds.

Recognition doesn’t always mean big gestures (though those are lovely, too). It can be as simple as:

  • Offering genuine words of gratitude on a regular basis
  • Respecting your nanny’s time off as truly theirs
  • Providing opportunities for professional development
  • Celebrating milestones, birthdays, or achievements

3) Everyday Appreciation Counts

Of course, NNRW is the perfect moment to highlight the role your nanny plays in your family’s success. But just imagine how impactful it could be if that spirit carried through all year. Believe us when we say year-round moments of appreciation can really add up.

If you’re the kind of person who thrives with a to-do list, consider setting reminders to:

  • Write a heartfelt thank-you note outside of NNRW or an annual review
  • Budget for annual bonuses
  • Encourage your children to express their own appreciation
  • Revisit your nanny’s contract annually to ensure compensation and benefits remain competitive

4) A Call to Families

This week is about recognition, yes, but it’s also about reflection. Ask yourself: how can I continue to celebrate, support, and elevate the nanny who helps make my family’s life possible?

Nannies deserve to feel valued every day, not just during a single week in September. By making appreciation an ongoing part of your family’s culture, you’re not only honoring your nanny. You’re strengthening the very foundation of care your children depend on.