As a nanny, you’ve likely put a lot of care into crafting your resume, highlighting your experience, skills, and certifications. And while these are undeniably important, here’s something many candidates don’t realize: families often hire the nanny they like the most, not necessarily the one with the longest list of credentials.

Research on hiring practices backs this up. Studies show that interviewers consistently favor candidates they connect with on a personal level, even over those who might appear to be the most qualified on paper. And this is true in the nanny industry, too. When it comes to a nanny role—where trust, warmth, and daily interaction are key—likability is often the deciding factor.

1) Why likability matters as much as qualifications

When families are interviewing nannies, they’re not just looking for a set of skills; they’re looking for someone who will fit naturally into the rhythm of their home. Someone they trust. Someone who feels approachable and kind.

While sure, some families might prioritize experience above all else, we’ve found that experience opens doors, but likability is what often seals the deal. It makes sense when you think about it: Their nanny will be in their home every day, caring for their child, and possibly working right alongside them. Depending on the role requirements, they could even be sharing critical time together, like over holidays and while traveling.

That’s why, as research shows, people tend to hire the candidate they like and feel comfortable with, even if another candidate technically has more experience or certifications.

The good news? Likability isn’t about being fake or trying to impress. It’s about showing up as your warm, thoughtful self and building rapport, all of which can be accomplished with a bit of practice and some helpful tips.

2) Simple ways to connect with families during an interview

a) Smile genuinely

This might seem small, but a warm smile sets a positive tone right from the start. It communicates approachability, confidence, and kindness—all things families are looking for in a caregiver.

b) Find points of connection

Look for shared interests or values you can connect on. Did the family mention they love outdoor activities? Share how you enjoy taking children on nature walks or playing at the park. Do they have a dog? Mention your comfort with pets and experience including them in outings.

These little moments of shared enthusiasm go a long way in building trust. While it’s not recommended that you lie to forge a connection, finding and building on these moments naturally are key.

c) Show curiosity

Families want to feel that you care about their children, not just the job description. Ask thoughtful questions, like:

• “What are your child’s favorite activities?”
• “How do you like to structure your family’s day?”
• “What qualities do you value most in a caregiver?”

Showing genuine interest in their world helps you connect on a deeper level.

d) Share personal stories that illustrate your style

This can be a fine line to walk, personal vs. professional, but it’s an important one that can be the difference between a solid interview and a perfect fit. Instead of listing skills (“I’m great at managing routines”), share a brief example:

“In my last position, I created a morning routine with songs that made getting ready fun, and the kids really looked forward to it.”

Stories make you relatable and memorable. Plus, this is a much more memorable look into your experience than sharing you have experience helping with morning routines.

3) Non-verbal cues that make a difference

Much of what builds likability in an interview happens beyond the words you say.

a) Make eye contact

Eye contact signals confidence and engagement. It helps parents feel heard and seen—and helps build trust from the first handshake.

b) Use open, relaxed body language

Avoid crossing your arms or looking distracted. Sit upright, lean in slightly when listening, and keep your hands visible and relaxed.

c) Listen actively

Sometimes, in an effort to “sell ourselves,” we forget to truly listen. Families appreciate candidates who take the time to listen carefully, pause, and respond thoughtfully rather than rushing to answer.

4) How to balance professionalism with authenticity

You want to come across as competent and reliable, but you also want families to see the real you. It’s also important to look for clues into how the family prefers to make connections and follow their lead. For example, if they seem to value bold positivity, and that feels authentic to you, then lean in! But if the family seems to prefer quiet confidence, then adjust accordingly (and consider whether they’re a good fit for you, too).

Here’s how to strike that balance between professionalism and authenticity:

• Be yourself, but the professional version of you! Aim to show the warm, kind, and enthusiastic side that you bring to work every day.
• Stay positive. Even if you’re discussing a challenge from a past job, focus on what you learned or how you grew from it.
• Dress neatly and appropriately. Your outfit should reflect the fact that you’re interviewing for a position where professionalism and presentation matter, but it doesn’t need to be overly formal. Think polished but approachable.
• Let your passion for childcare shine. Share what you love about working with children. That enthusiasm is contagious!

When it comes to nanny interviews, credentials open the door, but connection often gets you the job. By focusing on building rapport, showing warmth, and being your authentic self, you can stand out in ways that no resume alone ever could.